<Application>
Seoul, a city of infinite dreams and possibilities
A design of bold lines whereby SEOUL and SOUL are connected by the two O’s that form the infinity sign to symbolize Seoul as a city where infinite dreams and possibilities spread to the world.
Seoul, a city of free-spirited and dynamic culture
A design with a flowing and refreshing typeface like that of water, signifying Seoul as a dynamic, free-spirited, and trendy city.
Seoul, the mecca of Korean culture written in Hangeul
A design with Seoul written in sans-serif Hangeul typeface to represent the city as the mecca of Korean culture and signify Seoul as an original and eco-friendly city.
Seoul, a city full of attractive charms
A design that combines the “E” and the “O” to be read together whereby “SEOUL” can also be read as “SOUL,” signifying that “Seoul is my soul.”